The film The Wolf of Wall Street focuses on the professional and personal life of Jordan Belfort, played by Leonardo DiCaprio, as a stockbroker and entrepreneur. And while Belfort isn’t someone we should be modeling ourselves after, he does do…
Eric De La Tour, director of Business Excellence at L’Oréal, responds to some questions regarding his vision on corporate training based on his experience with this French cosmetics company’s sales team What is your role in L’Oréal? I am responsible…
At the end of 2010, Google made an offer of $ 6 billion for Groupon, the technology Chicago-based company that sends emails with daily coupon offers for local products and services to consumers around the world. Starting off the negotiation…
NHS Wales (Welsh National Health Service) joins the long list of public agencies around the world that have validated and demonstrated the effectiveness of the video game in the field of corporate training. The difference with NHS Wales is that…
The Danish company Vestas is the world’s top wind power company. With over 24,000 employees in 76 countries, Vestas specializes in the design, manufacture, sales, installation and maintenance of wind turbines. Leading into 2016, the company had already installed 59,909…
The International Trade Center (ITC) is a multilateral agency with joint mandate from the United Nations (UN) and the World Trade Organization (WTO) based in Switzerland. Its purpose is to help small and medium-sized enterprises (SMEs) in developing countries to…
When in one of my classes I claim that “selling is transmitting”, the listener tends to equate the word “transmit” with the transfer of a product or service from the seller to the buyer. Some of my students didn’t understand…
One of the main things Disney has portrayed incredibly well in its movies is the conflict between heroes and villains. Very rarely negotiations between the forces of good and evil come to fruition; they are mostly unsuccessful and, almost always,…
Saint-Gobain Distribution Bâtiment France is France’s largest distributor of construction materials, with 2,200 sales points throughout the country. The company is part of the Saint-Gobain corporate group, which specializes in manufacturing glass and other high-performance construction materials and has nearly…
Aditi Sharma, L&D manager at Maersk, explains the keys to success in integrating a game-based learning project in this company with almost 88,000 employees in 935 offices scattered throughout 130 countries. Q: What is Maersk’s activity? A: Maersk is an…
All sales workshops are set up to train sales and marketing teams how to best use certain methods, techniques and skills to foster sales and customer loyalty. Workshops no doubt require a solid practical base, in which regard role dynamics…
Negotiation is an art. In this case, an art that can yield important benefits at both personal and professional levels: there are so little things as valuable in a company as a salesperson who is an expert negotiator. If you…
‘2100’ is already here. We have not traveled in time. We are talking about the first simulator in the market to train and develop customer service skills. Today, we want to show you how this video game by Gamelearn works….
Satisfaction is the key to any negotiation process, more so than the money or goods we may obtain from it. Read on to learn to negotiate while you satisfy the wishes and needs of both parties in what is commonly called…
In an effective business negotiation, it is essential to take notes in order to have control of the process and keep track of the most important data. Notes will help us improve our influence and persuasion towards the other party….
When developing selling techniques, every detail is important. Think for a moment about the vast amount of information that you handle during a sales negotiation, and everything you have to keep in mind so as not to leave anything to…
A lot of negotiations are characterized by the concessions made by both sides. Some of the effective persuasion techniques for selling highlight the advantages of being patient while negotiating. What is the best moment to make the first concession? Take…
Effective communication is key to any successful negotiation. For your messages to be understood and, in turn, for you to be able to correctly understand your interlocutor, it is essential that the interaction be as transparent and direct as possible….
The Davos Forum, also known as the World Economic Forum, is held every year in Switzerland to discuss and analyze the main issues of international concern. This meeting is attended by the most important leaders worldwide. This year, topics of…
Ronald Reagan was the 40th president of the United States… and also a persuasive negotiator. Read on to learn the art of negotiating with his method, the Reagan Method: Enumerate agreements and concessions When Ronald Reagan had to deal with a…