“We were able to use the contents
of Merchants with different profiles in several countries and in different languages.”
of Merchants with different profiles in several countries and in different languages.”
Sébastien Ioannitis-McColl, Business Competitiveness Counselor at the International Trade Center
| Company | International Trade Center (ITC – UN & WTO) |
| Training | ITC trains 350 people from companies in developing countries in negotiation skills with the videogame Merchants. |
| Skills Developed | Negotiation, self-confidence, self-control, self-consciousness, search for information, effective communication, flexibility, conflict resolution, initiative, decision-making, planning, analytical thinking, problem solving. |
| Program | Year 2016-2017. 350 employees |
| Serious Games | Merchants, serious game for negotiation and conflict resolution |
Overview
As part of its mission to support SMEs, ITC particularly insists on training in the field of legislation in different countries, the rules of international trade or the promotion of products through marketing and communication. It also takes steps to advise on product shipping and distribution networks.
The objective is to have this knowledge serve companies as additional tools enabling them ensure their success in a context of globalization.
Challenges
- Provide quality training on negotiation and conflict resolution in small and medium- sized enterprises in developing countries.
- Train a large number of people in multiple countries and different languages, and overcome any possible technical and cultural difficulties.
- Propose an innovative and different training capable of surprising and attracting the trainees.
Solutions
- High-quality theoretical content about negotiation.
- Online, modern and fast technology.
- A simulator that guarantees practice.
- Innovative and attractive training.
Results
COMPLETION RATIO
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APPLICABILITY RATIO
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AVERAGE RATING
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