Coca-Cola FEMSA has provided 850 employees with leadership training using the Pacific video game


“We’ve seen an impact on the way managers handle management, communication and collaboration, which ultimately is reflected in their everyday tasks and indicators.”

Ana Paola Tapia, Plant Training Manager at Coca-Cola FEMSA

CompanyCoca-Cola FEMSA, beverages and soft drinks
TrainingCoca-Cola FEMSA has provided 850 employees with leadership training using the Pacific video game
Skills DevelopedContinuous learning, self-confidence, coaching, effective communication, focus, change management, conflict management, innovation and creativity, leadership, negotiation, results-centered and analytical thinking, planning, problem solving, stress tolerance, decision-making, teamwork.
ProgramProgram: 2017. Employees: 850
MediumPacific, the Serious Game for Leadership and Team Management


Coca-Cola FEMSA is the largest public bottler of Coca-Cola products in the world. This Mexican based company operates 64 plants in ten countries and serves 381 million consumers daily. With 2.8 million points of sale, 324 distribution centers, Coca-Cola FEMSA produces and distributes beverages such as Sprite, Fanta, Lift and, of course, Coca-Cola, with an annual turnover of nearly 10 billion dollars.

To keep our standing as an innovative company while addressing the challenges of the future, the human resources department has committed to reinforcing the skills of its leaders and helping them manage their teams. This strategy should not only provide employees with new tools but also help the company maintain its leadership in the beverage production and distribution sector.


  • Support the transformation and departmental reorganization that the company has been undergoing in recent years.
  • Reinforce the leadership skills of 850 managers and team leaders at the company’s 21 Mexican bottling plants.
  • Provide different and innovative training that would be attractive to employees and improve their engagement.


  • Maximum quality contents. Pacific was formulated following hundreds of interviews with international experts, CEOs and executives from all over the world over a span of 12 years.
  • A powerful simulator to guarantee practice. The serious game Pacific incorporates a simulator that mimics real-life conditions so that employees can practice in a safe environment.
  • Gamification to motivate and surprise employees. Based on the game-based learning method, Pacific uses all the techniques of gamification (storytelling, rankings, points, etc.) to increase employee engagement and enhance the educational experience.


  • Completion rate: 100%
  • Recommendation rate: 99%
  • Applicability rate: 100%
  • +5 leadership points in the company
  • +3 points in the organizational climate